Corporate events may be the most powerful way to build brand loyalty. Cohesive branding across pre-, during, and post-event is crucial in delivering an unforgettable experience. A more accurate and illustrative term would be Experiential Marketing. These images are from one of many events I branded in my career. This project was for the It Works! Global Conference in 2018. Branded collateral included: presentation slides, stage design, venue monitors, pole wraps, pole flags, pop-up banners, lanyards, social posts, the corporate website and much more.
Your venue should reflect your event style. Your brand should be around every corner. Customize your spaces.